Privacy Policy
Last Updated: July 2025
1. Introduction
Welcome to Michael Gibson Creative Photography ("we", "our", "us"). We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website www.mgcreativephotography.co.uk and use our services. By using our website or services, you agree to the terms outlined in this policy. If you do not agree, please do not use our website or services.
2. Who We Are
Michael Gibson Creative Photography is a photography business providing bespoke photography solutions to businesses across the North-East of England. We act as a Data Controller for the personal data we collect and process. If you have any questions about this policy, you can contact us at:
• Business Name: Michael Gibson Creative Photography
• Email: michael.gibson@mgcreativepix.co.uk
• Website: www.mgcreativephotography.co.uk
3. What Personal Data We Collect
We collect and process different types of personal data depending on how you interact with us. When you make an enquiry or book a session this may include:
Identity Data – Name, title, images.
Contact Data – Email address, phone number, and postal address.
Financial Data – Payment details if you purchase our services.
Transaction Data – Records of services purchased. Technical Data – IP address, browser type, device information.
Marketing Data – Preferences for receiving communications from us.
Other Information You Provide – Any additional data provided via forms, emails, or customer service inquiries. Please select a suitable industry from the examples below, or
During a session: As part of the brand design process, I may collect and process personal data you share during our consultations, planning calls, and collaborative work sessions. This may include:
• Your name, business name, and contact details
• Your brand story, values, and personal inspirations
• Notes about your business arrangements OR business goals, target audience, and visual preferences
• Photographs containing your likeness, your staff, colleagues, premises, business tools, equipment and processes
• Logos, photos, or content you provide for use in design assets
• Feedback or edits provided throughout the design process
4. How We Collect Your Data
We collect your data in the following ways:
• Direct interactions – When you sign up for services, download resources, or contact us.
• During the provision of photography services – photographs taken.
• Automated technologies – Cookies, tracking pixels, and analytics tools when you visit our website.
• Third-party sources – Payment processors, marketing platforms, or social media interactions.
5. How We Use Your Data
We use your personal data to:
• Provide and manage our services.
• Process payments and transactions.
• Respond to inquiries and provide customer support.
• Send marketing communications (only if you have opted in).
• Improve our website and user experience.
• Comply with legal and regulatory obligations. We do not sell, rent, or trade your personal data to third parties.
6. Legal Basis for Processing Your Data
We only process your personal data where we have a legal basis to do so, which includes:
• Consent - When you opt-in to receive marketing emails.
• Contractual necessity - To fulfil a service agreement with you.
• Legal obligation - When required by law.
• Legitimate interest - For running our business effectively, provided this does not override your rights.
7. Data Security & Retention
We implement appropriate security measures to protect your data from loss, misuse, or unauthorised access. These include password protection, secure storage (including cloud storage solutions where necessary), and encryption. We retain personal data only as long as necessary for business and legal purposes. When no longer needed, data is securely deleted or anonymised.
8. Your Rights Under GDPR
Under UK GDPR, you have the right to:
• Access – Request a copy of your data.
• Rectification – Correct inaccurate or incomplete data.
• Erasure – Request deletion of your data (where applicable).
• Restrict processing – Limit how your data is used.
• Data portability – Obtain your data in a commonly used format.
• Object – Stop processing based on legitimate interests or direct marketing.
• Withdraw consent – If processing is based on your consent.
To exercise any of these rights, contact us at michael.gibson@mgcreativepix.co.uk
9. Sharing Your Data with Third Parties
We only share personal data with trusted third parties who help us run our business, such as:
• Payment processors (e.g. Stripe)
• Email marketing providers (e.g. Mailerlite)
• Website analytics tools (e.g., Google Analytics)
• Cloud storage providers (e.g., Google Drive, Dropbox, WeTransfer)
• Team members and/or virtual assistants who we employ or contract to help manage our business. All third parties are required to respect GDPR regulations and process your data securely.
10. Cookies & Tracking Technologies
We use cookies and similar technologies to improve website performance and user experience. Cookies may track:
• Site usage and browsing patterns
• Preferences for personalised content
• Interaction with marketing emails
You can manage cookie preferences in your browser settings. For more information, see our Cookie Policy.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page, and where appropriate, we may notify you via email. Please review this policy periodically to stay informed.
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us at:
Email: michael.gibson@mgcreativepix.co.uk
Website: www.mgcreativephotography.co.uk